Alex Hormozi Quotes

When you raise your price, you increase the value the consumer receives without changing anything else about your product.

If you try one hundred offers, I promise you will succeed. Most people never try anything. Others fail once, then give up. It takes resilience to succeed. Stop personalizing! It’s not about you! If your offer doesn’t work, it doesn’t mean you suck. It means your offer sucks. Big difference. You only suck if you stop trying. So, try again. You’ll never become world class if you stop after a failed attempt.

We need to be reminded more than we need to be taught.

Si tú estás en $ 1M o $ 3M, pensando que tienes un tope y que debes expandirte, estás equivocado. Solo necesitas ser mejor.

If you cannot explain something in simple terms, then you don’t understand it.” - Dr. Richard Feynman, Nobel Prize Winner in Physics

No one is gonna give a shit about you for you. You gotta do that for you.

Poor people are impressed by stuff.
Rich people are impressed by results.

Don't outspend. Outwork.

Thankfully, the give : ask ratio has been well-studied. Television averages 13 minutes of advertising per 60 minutes of air time. That means 47 min are dedicated to ‘giving,’ and 13 min are dedicated to ‘asking’. That’s roughly a 3.5:1 ratio of giving to asking. On Facebook, it’s roughly 4 content posts for every 1 ad on the newsfeed.

Be broad in your education, but focused in your execution.

Aligning with other’s self interest is easier than persuading them to do what you want.

So single serving, “fun sized,” etc. samples are great lead magnets. It’s how Costco sells more food than other stores–they give out samples!

In an ideal world, a prospect would want to simply “say yes” and have their dream outcome happen with no more effort on their behalf. This is why “done for you services” are almost always more expensive than “do-it-yourself” because the person doesn't have all the effort and sacrifice. There is also a component of “perceived likelihood of achievement” difference as well. People believe that if an expert does it, then they will be more likely to achieve the outcome than if they try on their own.

Reminder: You get rich from what you make. You become wealthy from what you own. And it took me years to realize this because not that long ago...

You’re not where you want to be because you don’t have the skills to get there yet. But you have all the time in the world to learn them as long as you never give up.

You’d be amazed how far a person can get when they simply refuse to fold under pressure.