Alex Hormozi Quotes

Sometimes you just need to be unreasonable, take no shit, and refuse any offer besides getting exactly what you want.

You probably don’t need smaller goals, just fewer.

Naval Ravikant: “Desire is a contract you make with yourself to be unhappy until you get what you want.

I solve this type of problem for this specific type of person in this unique counter-intuitive way that reverses their deepest fear.

This really helped me the first time I heard it.

Champions interpret anxiety as excitement.

“I’m nervous” vs “I’m hyped”

A tiny tweak on how you perceive your own reality can absolutely change whether you thrive or dive under pressure.

How you frame it is how you feel it.

In an ideal world, a prospect would want to simply “say yes” and have their dream outcome happen with no more effort on their behalf. This is why “done for you services” are almost always more expensive than “do-it-yourself” because the person doesn't have all the effort and sacrifice. There is also a component of “perceived likelihood of achievement” difference as well. People believe that if an expert does it, then they will be more likely to achieve the outcome than if they try on their own.

So many people are afraid to start something new because they think they’re about to lose what they have. But losing what you have only matters if you can’t get it back. And the reality is - the door to mediocrity is always open. So you have one of the few asymmetric bets in life. Risk nothing to gain everything.

When you go after your dreams, you’re not closing any doors, just opening them.

You can measure most people’s success by the amount of work they did after they stopped feeling like it.

People who experience a victory early on are more likely to continue with something than those who do not.

Resentment is what happens when someone stops rewarding you for something you keep doing for them but stopping now costs more than continuing.

I want to do what you do in my business, but I don’t know how. I’d like to work with you for 6 months so I can learn how you do it. Plus, I’ll pay extra for you to break down why you make the decisions you do and the steps you take to make them. Then, after I get a good idea of how it all works, I’ll start training my team on it. And once they can do it well enough, I’d like to change to a lower cost consulting arrangement. This way, you can still help us if we run into problems. Are you opposed to this?

In a win-win situation, delaying the decision is how you lose.

3) One Step Of A Multi-Step Process.

Seven Steps To Creating an Effective Lead Magnet Step 1: Figure out the problem you want to solve and who to solve it for Step 2: Figure out how to solve it Step 3: Figure out how to deliver it Step 4: Test what to name it Step 5: Make it easy to consume Step 6: Make it darn good Step 7: Make it easy for them to tell you they want more

Charge as high a price as you can say out loud without cracking a smile.” ​ — ​Dan Kennedy