After we made the Five Time Zone, with five time zones and a world map, I received phone calls from Italian, French, Russian, Japanese and Chinese distributors to buy watches. To me, that was a great achievement, because we were an American company, making watches in Switzerland without a Swiss office. I now have a Geneva office with 10 staff members including engineers, graphic designers and a sales team.
American watch and jewelry designer (born 1965)
Jacob Arabo (born Yakov Arabov or Jacob Arabov, 3 June 1965; frequently known as "Jacob the Jeweler") is an American jewelry and watch designer known for founding Jacob & Co in 1986.
From: Wikiquote (CC BY-SA 4.0)
From Wikidata (CC0)
I always wanted to do something different in my life, where I would be remembered way after my death. My idea was to build something different and new, and bring new innovations, to bring things to people that never been done before. New technology, new ways of setting stones, a new way of cutting stones, not just only to be in a business to make money. I really want to be in this business…. I would like to be the Steve Jobs of jewelry.
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My father got me a job in summer when I was a teenager, and I became a photographer. That gave me a lot of education about designing and vision and helped me to make the decision that I wanted to design. Because taking a picture of something, you have to see the picture before you take it. And that’s what I usually do. When designing, I already have designs in my mind, already pictured. I already know how they’re supposed to look before they’re even made. So I knew I had this ability and this gift, and when the time came for me to choose who I want to become I couldn’t afford to become educated or go to school for another 8 or 10 years and become a professional…. So I dropped out of school. I was 16 years old. I took government-funded jewelry courses, graduated in four months and became a jeweler.
Since he was 18 years old. He came to buy a piece of jewelry from me that cost $1,200 and he chiseled me down to $900. I always believed in Pharrell and I knew he was going to grow in the music industry, so I introduced him to the Japanese designer, Nigo. Then [they] became partners and that opened up many doors for Pharrell. Then he totally took off.
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I have my hand in every aspect of the business. From the materials of the boxes to the choice of colours in our boutiques to the movement designs and the marketing, I review and approve everything. Because my name is on the company, I can’t afford to delegate many of these decisions about design, quality, and more. I am especially involved with our Instagram account. I love being able to communicate directly with our clients and fans.
I wear all the watches we produce, mostly as a test so I can live with them before we bring them out. Aside from that, the watch I wear the most is the Astronomia, as that is the most important watch to my company. It revolutionized high watchmaking and now we make a number of different versions of this model.
It is a very complicated new timepiece. Additionally, whereas in the previous Astronomia, there were three crystal windows, this watch is fitted with one entire piece of sapphire, allowing for views all the way around. It also features a three dimensional Earth globe in the center. It … is unbelievable.
I’m investing my time and money to develop technology that’s never been done before. Basically, most of the watchmakers in Switzerland thought my ideas were impossible to do and I’m driven by impossible. I love the impossible. For me to make it in this business, if I don’t bring something new to the table, there are so many others that are offering the same thing. Why would anyone buy from me? I keep trying to develop new technology with my watchmakers. I design and I produce.
I think people are so amazed by our designs and our unique ideas that they don’t realize how advanced our watchmaking is. In the Astronomia, for example, we took what had been a flat tourbillon and made it vertical, and made it turn around the dial. Still, however, it is rooted in traditional watchmaking. We take traditional Swiss watchmaking and turn it on its head.