Also try to create your own “schtick,” for lack of a better word — a content brand defined by that thing you do that no one else does. For example, there’s a guy named Noah Scalin whose project was to make a “Skull-A-Day” and post pictures of them all at skulladay.blogpost.com. He committed to doing it for a full year.

That isn’t always enough. I had written a piece for the Wall Street Journal’s weekly column called the Manager’s Journal. The editor liked the piece but kept pushing it back so he could publish other pieces that were timelier. So I began to rewrite the intros to my piece each week to relate to something that was in the news at the time. In short order, the article finally saw the light of day.

just want to reiterate my excitement regarding our meeting. I’ve never heard John talk so flatteringly of a business associate. I understand how busy you must be. I haven’t heard from your administrative assistant, but I’m sure I will. See you soon.

Would you tell me, please, which way I ought to go from here?” “That depends a good deal on where you want to get to,” said the Cat. “I don’t much care where — ” said Alice. “Then it doesn’t matter which way you go,” said the Cat. — Alice’s Adventures in Wonderland by Lewis Carroll

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You have to view getting to know new people as a challenge and an opportunity. The very idea should spark your competitive fires, silencing the wallflower in all of us that shies away from socially adventuresome behavior.

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Я знаю людeй, які надзвичайно ретельно ставляться до повторного використання кожнісінького шматочка паперу й пластику, і при цьому викидають на смітник чималу частину свого життя - не користуються своїми талантами та здібностями.