Simon Sinek Quotes

It's a strange quirk of human nature. The order in which a person presents information more often than not reveals their actual priorities and the focus of their strategies.

WHAT: Every single company and organization on the planet knows WHAT they do.

The biggest thing the self-help industry seems to have helped is itself.

The difference between an organization where people are extrinsically rewarded to give their all and one where people are intrinsically motivated to do so is the difference between an organization filled with mercenaries versus one filled with zealots.

The ability of a group of people to do remarkable things hinges on how well those people can pull together as a team.

Understanding HOW you do things and, more importantly, having the discipline to hold the organization and all its employees accountable to those guiding principles enhances an organization's ability to work to its natural strengths.

Dr. King offered America a place to go, not a plan to follow.

If you think you are too busy to give time and energy to your people, then they are too busy to give time and energy to you. It is a balanced equation.

Truly human leadership protects an organization from the internal rivalries that can shatter a culture. When we have to protect ourselves from each other, the whole organization suffers. But when trust and cooperation thrive internally, we pull together and the organization grows stronger as a result.

Being the leader means you hold the highest rank, either by earning it, good fortune or navigating internal politics. Leading, however, means that others willingly follow you — not because they have to, not because they are paid to, but because they want to.

leaders are not responsible for the results, leaders are responsible for the people who are responsible for the results. And the best way to drive performance in an organization is to create an environment in which information can flow freely, mistakes can be highlighted and help can be offered and received.

It is not the genius at the top giving directions that makes people great. It is great people that make the guy at the top look like a genius.

There are many ways to motivate people to do things, but loyalty comes from the ability to inspire people.

The goal of business should not be to do business with anyone who simply wants what you have. It should be to focus on the people who believe what you believe.

The only thing our leaders ever need to do is remember whom they serve and it will be our honor and pleasure to serve them back.