Alex Hormozi Quotes

Fear of loss is stronger than desire for gain.

the right way.’ Each went something like this: Step 1: They got me excited about all the new leads they would bring.
Step 2: I’d go through an onboarding process that felt valuable (and sometimes was).
Step 3: They assigned their “best” senior rep to my account.
Step 4: I saw some results.
Step 5: They moved my senior rep to the newest customer...
Step 6: A junior rep starts managing my account. My results suffered.
Step 7: I complained.
Step 8: The senior rep would come back once in a while to make me feel better.
Step 9: Results still suffered. And I’d eventually cancel.
Step 10: I’d search for another agency and repeat the cycle of insanity.
Step 11: For the zillionth time–Start wondering why I wasn’t getting results like the first time.

Seven Steps To Creating an Effective Lead Magnet

A mentor told me:

If you get the right things right, you can get a lot of wrong things wrong, and still win.

"Perfect the details. Limit the number of details." - Jack Dorsey

The pain is the pitch.” If you can articulate the pain a prospect is feeling accurately, they will almost always buy what you are offering. A prospect must have a painful problem for us to solve and charge money for our solution.

Make people an offer so good they would feel stupid saying no.

Whenever you sell something, you want to decrease the number of things you need someone to believe and increase the number of reasons to believe it.

You always lose, until you learn, then you win.

Se trata de una oferta que tú presentas al mercado y que no puede compararse con ningún otro producto o servicio disponible, porque combina una promoción atractiva, una propuesta de valor inigualable, un precio superior y una garantía inmejorable con un modelo monetario (condiciones de pago) que te permite cobrar por conseguir nuevos clientes... eliminando para siempre la limitación de efectivo en el crecimiento del negocio.

You've made in life if you can do two things:
1) Not take yourself too seriously
2) Stop trying to impress others

Aligning with other’s self interest is easier than persuading them to do what you want.

Focus beats intelligence.
Consistency beats intensity.
Action beats intention.

Everything is hard. Nothing comes easy. It will take longer than you want it to. And you will give up more than you expected to get there.

And in the end, you will have finished what you came here to do. And that will be enough.

This is a massive problem for the entrepreneur because commodities are valued at the point of market efficiency. This means that the marketplace drives the price down through competition until the margins are just enough to keep the lights on:

You have time.
Be patient.
Give yourself grace.
We all go at our own pace.
Everything in its own time.
Good things come to those who wait.
It’ll be your turn soon enough.

I don’t know.

You’re gonna fucking die.

Take your shot.